Insta360 Luna Pro brings 4K vertical video and US availability to compact steadycams

Insta360 ships a cheaper single-lens steadycam

Insta360 has launched the Luna Pro, a single-lens compact steadycam that sits below its dual-lens Luna Ultra in price while adding one feature no rival in the category currently offers out of the box: 4K vertical video recording. According to The Verge, the camera is available now in the United States for $599.99.

The Luna Pro is the follow-up to the Luna Ultra, which earlier this year made a splash by reaching market ahead of DJI with a two-lens design. The Pro model walks that back to a single lens, but pairs it with a capability aimed squarely at creators who shoot for vertical platforms.

A Luna Ultra with the telephoto lens removed

The Verge describes the Luna Pro as essentially a Luna Ultra with the telephoto lens stripped out. The remaining camera uses the same 1-inch-type 8K sensor found in the Ultra's main camera. Other elements carry over unchanged, including the detachable 2-inch touchscreen that doubles as a remote control, the four-hour battery life, and an NFC tag for quicker file transfers.

Dropping the second lens makes the Pro a bit smaller and lighter than its predecessor, but according to The Verge that is roughly where the differences end. The Pro is best understood as a lower-cost entry point into Insta360's steadycam line rather than a fundamentally new device.

4K vertical video is the headline upgrade

The one meaningful improvement Insta360 has made is vertical recording. The Luna Pro can use its 8K sensor to capture 4K portrait-orientation video at 30 frames per second. The Luna Ultra, like both of DJI's Osmo Pocket 4 and 4P models, tops out at 3K resolution when recording vertically — a limitation that has pushed some users to physically rotate the whole gimbal sideways to get the footage they need.

Insta360 also told The Verge that this omission will be fixed on the Luna Ultra through a firmware update, currently expected to arrive on September 20th, which would bring the older model to feature parity in this respect.

Pricing and availability

In the US, the Luna Pro costs $599.99, compared with $769.99 for the Luna Ultra. In Europe, the Pro starts at £469 / €529 — slightly above the £429 / €479 asking price of the DJI Osmo Pocket 4.

That pricing comparison is complicated by availability. As The Verge reports, DJI's Osmo Pocket 4 is officially unavailable in the US following a ban on the company, which means the Luna Pro is one of the few modern compact steadycams American buyers can actually purchase at retail.

Why it matters

The Luna Pro matters for two reasons. First, it is the first camera in this category to record 4K vertical video natively, addressing a real workflow gap for creators who produce short-form content and until now had to settle for 3K footage or awkward sideways rigging. The promised September 20th firmware update for the Luna Ultra suggests Insta360 sees this as a table-stakes feature going forward, which will likely pressure DJI to respond in kind.

Second, the competitive landscape in the US has effectively been reset. With DJI's Osmo Pocket line officially off the American market following the ban, Insta360 is competing mostly against itself — the $599.99 Pro versus the $769.99 Ultra — rather than against its chief rival. For US buyers deciding on a compact steadycam this year, the practical choice is now between Insta360's own two models, and the Pro's lower price plus native 4K vertical recording makes it a compelling default unless the Ultra's second lens is essential.